{"id":120583,"date":"2018-11-15T21:23:59","date_gmt":"2018-11-16T03:23:59","guid":{"rendered":"https:\/\/www.digitalmarketer.com\/uncategorized\/episode-24-ryan-deiss-richard-lindner-digitalmarketer-strategic-planning-long-term-business-success\/"},"modified":"2022-04-20T05:20:47","modified_gmt":"2022-04-20T10:20:47","slug":"episode-24-ryan-deiss-richard-lindner-digitalmarketer-strategic-planning-long-term-business-success-2","status":"publish","type":"podcasts","link":"https:\/\/www.digitalmarketer.com\/podcast\/digitalmarketer\/episode-24-ryan-deiss-richard-lindner-digitalmarketer-strategic-planning-long-term-business-success-2\/","title":{"rendered":"Episode 24: Ryan Deiss and Richard Lindner of DigitalMarketer on Strategic Planning for Long-Term Business Success"},"content":{"rendered":"\n<p>DigitalMarketer CEO Ryan Deiss and President Richard Lindner lift the veil on strategic business planning for 2019 and discuss the monumental difference between setting a goal and <em>actually<\/em> creating a strategic plan you can use to set up long-term business success.<\/p>\n\n\n\n<p>Ryan and Richard explain the 5-step process DigitalMarketer uses to identify their goals and establish their plan for each new year. They also talk about how to ensure goals are realistic and what to do if those goals change while implementing the strategy to reach them.<\/p>\n\n\n\n<div style=\"width: 100%; height: 200px; margin-bottom: 20px; border-radius: 6px; overflow: hidden;\"><iframe style=\"width: 100%; height: 200px;\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https:\/\/player.captivate.fm\/episode\/b616cc05-34b0-4408-818a-4bd8d1fd5d15\"><\/iframe><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">IN THIS EPISODE YOU\u2019LL LEARN:<\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>Why they call goal setting the &#8220;hope and flail&#8221; technique and how you can apply it to grow your business<\/li><li>The 5 questions you should ask yourself at the end of the year to strategize your upcoming year and initiate a plan to reach your goals<\/li><li>The 60% rule to help you decide if you can actually reach your goals with your current resources<\/li><li>Why goals should change as the year progresses and how to manage a changing strategy<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">LINKS AND RESOURCES MENTIONED IN THIS EPISODE:<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.amazon.com\/Disciplines-Execution-Achieving-Wildly-Important\/dp\/1491517751\" target=\"_blank\" rel=\"noopener\"><em>The Four Disciplines of Execution: Achieving Your Wildly Important Goals<\/em> by Chris McChesney<\/a><br><a href=\"https:\/\/www.amazon.com\/Scaling-Up-Companies-Rockefeller-Habits\/dp\/0986019526\/ref=sr_1_1?s=books&amp;ie=UTF8&amp;qid=1542207090&amp;sr=1-1&amp;keywords=Scaling+Up\" target=\"_blank\" rel=\"noopener\"><em>Scaling Up: How a Few Companies Make It&#8230; and Why the Rest Don\u2019t<\/em> by Verne Harnish<\/a><\/p>\n\n\n\n<p>Thanks so much for joining us this week. Want to subscribe to&nbsp;<em>The DigitalMarketer Podcast<\/em>? Have some feedback you\u2019d like to share? Connect with us on&nbsp;<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/the-digitalmarketer-podcast\/id1397898498?mt=2\" target=\"_blank\" rel=\"noopener\">iTunes<\/a>&nbsp;and leave us a review!<\/p>\n\n\n\n<p>iTunes not your thing? Find us on&nbsp;<a href=\"https:\/\/open.spotify.com\/show\/6CtRkP75nFdvyeN0FJ9t2Y\" target=\"_blank\" rel=\"noopener\">Spotify<\/a>,&nbsp;<a href=\"https:\/\/www.stitcher.com\/podcast\/digitalmarketer-2\/the-digitalmarketer-podcast\" target=\"_blank\" rel=\"noopener\">Stitcher<\/a>,&nbsp;or <a href=\"https:\/\/tun.in\/pi24R\" target=\"_blank\" rel=\"noopener\">TuneIn<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>DigitalMarketer CEO Ryan Deiss and President Richard Lindner lift the veil on strategic business planning for 2019 and discuss the monumental difference between setting a goal and actually creating a strategic plan you can use to set up long-term business success.<\/p>\n","protected":false},"author":6650,"featured_media":73755,"template":"","categories":[182],"tags":[555],"class_list":["post-120583","podcasts","type-podcasts","status-publish","has-post-thumbnail","hentry","category-digitalmarketer","tag-richard-lindner"],"acf":[],"yoast_head":"<!-- This site is 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